P7 Arena Opening

Project Description

Imagine transforming a car park into a multi-purpose event space—that’s exactly what we had the pleasure of bringing to life. We started with the brand guidelines and marketing strategy before developing a detailed action plan to make the venue the talk of the town. To achieve this, we organised an exclusive industry open night, inviting over 600 professionals to experience the space first-hand while giving select companies the opportunity to showcase their services. The result was nothing short of spectacular, featuring incredible activations, a full schedule of entertainment, and, most importantly, a packed venue.